In 1961, during an expedition to the Antarctic, 27-year-old Russian surgeon Leonid Rogozov fell ill with appendicitis. He needed an operation. And – as the…
Read More
Campaign Monitor released a (shall I say) “startling” – report titled: “Email Benchmarks (2020): By Day and Industry”. And it’s absolutely … umm … riveting?…
Someone from the “I need a copywriter squad” contacted me recently via my google profile to ask if I write copy for websites, like product…
I awoke this morning to find this question in my inbox – my response will follow: Q. I only email my list when I have…
A subscriber recently wrote to ask: Hi Michael, I read most of your emails. You seem to have a knack for getting my attention each…
(Lessons from the magazine stand.) It’s frustrating. You spend hours thinking about and writing a brilliant email newsletter to your subscribers and only 10% open…
One of the biggest fears my clients face when writing emails to their list is the fear of saying the wrong thing. “What if I…
Newsletter NinjaTammi Labreque Tammi is entertaining to say the least. I picked up her book because it’s highly regarded within book author circles. Many credit…
Sending an email newsletter is the most efficient way to stay in touch with the people who buy from you or want to know more…
Do you have a fear of writing? Or a sense of self-consciousness about what you write? Do you write like a person with a stutter,…